What is a facial serum?

A facial serum is a skin care product designed for intensive skin care. Unlike creams, serums contain a much higher concentration of active ingredients, which is why they penetrate deeper into the skin and work faster. A cream usually consists of 10-15% active ingredients, and the rest is thickeners, preservatives and emulsifiers, while a serum can contain up to 70% active ingredients. Such a high concentration is designed to address specific skin problems, depending on the type, condition and needs of the skin. The serum formula works precisely, effectively solving specific problems and acts as a powerful elixir for our skin.

How does facial serum affect the skin?

A facial serum may contain one main active ingredient or several, each of which performs one or more tasks. Its effectiveness depends on the individual characteristics of the skin. Serums increase the effectiveness of basic skin care procedures and help solve specific aesthetic problems:

• smooth wrinkles and prevent new ones
• brighten and beautify the skin
• reduce pores and provide a matte effect
• even out skin color and texture, improve complexion
• promotes active regeneration of damaged skin cells
• has an anti-inflammatory effect
• Deeply moisturizes and protects against dehydration

When to use facial serum?

There are no strict recommendations for application time; serums can be used both in the morning and in the evening, unless specific recommendations are given on the product packaging. The most important rule is to focus on the specific problem you are trying to solve.

Can facial serum be used daily?

For visible, specific and permanent results, the serum should be used daily, usually for 2 weeks to 2 months, and then 1-2 times a week for maintenance use. Depending on the condition of the skin, courses can be repeated several times a year. Manufacturers usually provide detailed instructions on how to properly use facial serum in the product instructions. However, if you have any doubts about use, it is always advisable to consult a dermatologist.

How to use facial serum?

To achieve optimal and long-lasting results, the serum must be used correctly. After cleansing and toning the skin, a few drops of the product should be applied to the face. It is necessary to wait 1-2 minutes for the serum to be completely absorbed, and only then apply any cream to "seal" the procedure.

You can read more about how to use serums here.

When should you start using a facial serum?

There is no specific age requirement for including a facial serum in your skin care routine. This product can be used at both young and mature ages, depending on your existing skin concerns.

Common mistakes to avoid

Confusing serum with cream

Serum and cream are completely different products. Serum is an additional and intensive care, while cream is a primary care. Therefore, the latter cannot replace the former or vice versa. To achieve the best results, these products should be used together: apply the serum first, then the cream to create a protective barrier.

Applying to dry skin

Applying serum to dry skin takes longer to absorb, which can lead to product depletion and the potential for overuse. It is best to apply serum to damp skin after cleansing for optimal absorption.

Too little or too much quantity

When using skincare products, it's common to apply too little, which means you need to use more product, or too much, which means some areas of your face are left untouched. Both scenarios are undesirable. Products should be applied sparingly enough so that you can feel the product on your skin and not feel discomfort.

Incorrect product selection

It is very important to choose skin care products based on your skin type, age and needs, and not blindly follow recommendations. What works for others may not necessarily work for you.

If you are looking for quality serums for skin or hair, you can find them here

Main conclusions

• Serum is a concentrated product that contains a high amount of active ingredients.
• Serums are targeted skincare products designed to address specific concerns.
• They are light and absorb quickly.
• Always use a cream after using a serum.
• Apply the serum at least half an hour before going outside.
• Avoid over-applying; a few drops are enough.

QUESTIONS AND ANSWERS

Question 1: Can I use facial serum every day?

A1: Yes, for optimal results, the facial serum should be used daily, typically for 2 weeks to 2 months, and then used 1-2 times a week for maintenance use.

Question 2: How should I use facial serum?

A2: After cleansing and toning, apply a few drops of facial serum to your face and wait 1-2 minutes for it to absorb before applying your cream.

Q3: When should I start using facial serum?

A3: There is no specific age requirement for using a facial serum; it can be incorporated into your skin care routine based on your individual skin needs.